In a world of rapidly changing TV viewing habits, there remains one constant: the NFL.
“The power the NFL holds across the media landscape becomes more evident with each passing year given a stability of viewership that is unmatched by other programming,” said Robert Fishman, a media analyst for MoffettNathanson, in a note to clients.
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“The power the NFL holds across the media landscape becomes more evident with each passing year given a stability of viewership that is unmatched by other programming,” said Robert Fishman, a media analyst for MoffettNathanson, in a note to clients.
The NFL heads into the Super Bowl after a season of record ratings. That could make games cost more to watch in the future.
The NFL hopes that Sunday’s Super Bowl LX between the Seattle Seahawks and New England Patriots will top last year’s record TV ratings, after a season in which the league notched its highest ratings in 36 years.
NFL viewership up 10% this season at 18.7M per game
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