MSNBC is for sale

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Trump and Musk should buy it
First off, all publicly traded stocks are up for sale. That is what publicly traded means. It is amazingly dense that you do not understand that.

trump has almost no money on hand, and no one would ever loan him a huge amount of money to buy the future corporation which will include MSNBC and a dozen other cable networks.

Musk has less money on hand than you would think. He avoids selling things, because that would incur a tax liability. Instead he follows the buy, borrow, die plan, and borrows whatever money he needs using his current assets as collateral.

That is how he funded the buying of Twitter, and almost certainly how he would fund the buying of MSNBC(and company). Actually, CNBC and Scifi are the pearls in that deal. Anyway, the purchase of Twitter went horrible wrong. Musk's creditors have taken severe losses.

Will anyone loan Musk about $30 billion for the cable networks, fully knowing that it will require another $20+ billion to fix them up to have a more modern business plan... And then just be a huge risk? And remember, this would not be equity, where the lenders would have an infinite potential upside, but rather a loan, where the maximum upside is just the principle plus interest.

It just is not going to happen. Musk could sell a major portion of his current portfolio, lose a chunk on taxes, and then invest it in a much lower growing stock, in a field he clearly does not understand. If he does that, we know Musk has really lost his mind.
 
It is not at all clear that cable TV can make a return to relevance even if some channels were to return to journalism.

I was once a cable news junkie...but I stopped about 25 years ago, I cant imagine going back.
It is not just MSNBC, but also CNBC, Scifi, USA, and even Golf that will be packaged in there. CNBC is a good example, in that it is dominant in its market, cable financial news, and that market is very profitable, but fewer and fewer people are going to cable for financial news.

They need to figure out a way to use CNBC's market dominance to move into new markets... online markets. That requires them to challenge the Comcast business model. It makes it better for all concerned to do this from a separate company.

It is going to be a challenging transition, but might reap great rewards. Musk is coming from the transition of Twitter to an everything company, which has clearly failed, so in any sane world would not even try this.

If he does, it will be a good day to short Tesla.
 
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