Despite what Wiki says, the jury found that:
A) the woman did not spill it on herself, but that the lid was not secured and as the cup was handed to Mrs. Liebeck the cup of coffee, so hot as to exceed OSHA standards, spilled on to her genitals scalding them.
B) McDonalds had been warned and fined for serving coffee that was so hot that it was not consumable even after waiting 10 min's.
C) The jury considered an internal McDonalds document that instructed the restaurants to make the coffee so hot, because studies indicated it produced an aroma that would significantly increase coffee sales.
D) The jury awarded putative damages in the amount of profit McDonalds makes from coffee in a month.
E) The Judge reduced the award by more than half.
F) McDonalds then appealed and ultimately Ms. Liebeck settled for an undisclosed amount less than $700,000.