AProudLefty
Black Kitty Ain't Happy
Back in the day it didn't have any preservatives and had to be shipped in refrigerated trucks and only within a limited range. It became a hot commodity back East. Two college friends of mine hat tickets to the Indy 500 infield and loaded up a pickup truck full of Coors, unrefrigerated, and drove it straight through. They sold the cans, warm, for a buck a beer. Almost $5 in today's money. They had money left over on their return.
https://www.nytimes.com/1975/12/28/...ly-in-the-west-coors-beer-is-smuggled-to.html
Sold only in the West, Coors beer is smuggled to the East. Henry Kissinger drinks it. So does Paul Newman, though he would abhor the Coors family's politics.
I never got a buzz with Coors beer. I think they're just water to be honest.